A Life Draped in Breeze Look who’s here! We’re so glad you found us.
Maybe it’s the linen dresses and the super beachy chic sets that caught your eye, but stick around! You will be welcomed with the feeling of Sunday morning. Yes, slow, sunlit and softly styled.
Our mission is to bring the essence of coastal calm to not just your beach trip, but also your everyday life. With thoughtfully crafted apparel that blends comfort with understated elegance, every piece we offer is deeply inspired by life near the sea. And of course, they also give out that vibe!
Rooted in the spirit of timeless beach towns, vintage coastal living, and the nostalgic ease of “Coastal Grandma” charm, we’ve grown into a haven for those who believe in the magic of soft fabrics and dressing for the life you love.
Founded by Amanda Holsinger
At the heart of Hovystore is Amanda Holsinger—our founder. With a deep-rooted love for effortless coastal style, Amanda was inspired to create a space where others could discover beautiful, comfortable pieces that echo life by the sea.
Her love for timeless shapes and easy elegance informs each collection. She’s curating moods, always grounded in the coastal lifestyle she lives and breathes.
From the sun-drenched streets of Hermosa to weekend markets up the coast, Amanda gathers inspiration that shapes the boutique. She believes your wardrobe should bring you peace, not pressure, and that comfort and style should never compete.
Born in California with Summer Love
Born in California with Summer Love
Salt air shapes our boutique, as you will find it just steps from the shore and the vibrant strands of Hermosa Beach. Here, at Hovystore, coastal charm and curated style come together in every detail.
We began with a simple belief in a small seaside studio: home and wardrobe should echo the rhythms of the waves. Every collection reflects the effortless style of the California lifestyle we live every day.
Designed for the Coastal Soul
Looking around for a bit, you’ll realize that our collections are rooted in nature and elevated by simplicity.
We source breathable, high-quality fabrics like 100% cotton, viscose, and textured gauze. The main idea is to create pieces that move with you, not against you. Everyone knows how bad what we wear can ruin the day just because they are not comfortable enough, especially for beach trips.
From relaxed silhouettes to sun-washed color palettes, everything is designed by our team who crave effortless beauty and barefoot sophistication in mind. Each detail invites you to exhale.
Made for Dreamers, Dwellers, and Coastal Hearts
The product line is curated for people who live for open windows and ocean light. We offer slow-fashion clothing, cozy textiles, and heirloom-worthy accents: all designed to mix, match, and age beautifully.
It doesn’t matter whether you’re by the coast or dreaming of it, we believe that your home and wardrobe should feel like your favorite escape.